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Archive for December, 2006

by Stephanie Ciccarelli

As a reader, you probably like reading the comments that are left on blogs and perhaps you even leave comments on posts that you enjoy. While you may just like comments, writing to you from the perspective of a blogger, I can tell you that we love them!

Every time I receive an email from our blog notifying me that a new comment has just been left, I get so excited.

Finding out what you think, learning from your perspective, and hearing how much you appreciate what we do is a real boost of energy and your comments inspire bloggers to continue providing their readers with news, fascinating content, and unique opportunities to be part of a thriving and united community.

Commenting on blogs is also about building community.


by Jeff Casmer

Blogging 101 is mostly about the blogging vocabulary. To understand blogs, you need to know the terms blog, platform, domain, and web host. Once you have mastered these key elements of blogging, you can enter any conversation about blogging with confidence. After you know what exactly a blog is, you will be on your way to passing the final exam of blogging 101. Blog is short for weblog, which simply means a series of online posts presented in reverse chronological order. That’s all! Most blogs are text, but there are also photo blogs and video blogs. The rest of blogging 101 has to do with the technical side of things. If you are setting up a blog, you will need a platform, a web host, and a domain. A blogging platform is a computer software program that allows you to write posts and to update your blog. Your platform is also what you use to design the look of your blog, from color scheme to font size. The web host is sort of like the virtual file cabinet where your blog is stored. Your computer communicates with the host when you upload or edit a post. The domain is the online address of your blog, and usually ends in ‘dot com’. Now that you know what a blog is, what a platform is, and what domains and hosts are, congratulate yourself! You have passed blogging 101.


by Jeff Casmer

Video blogging has a lot of advantages over text-based blogging, and it is little wonder that this new technology is catching on all over the globe. Video blogs very effectively grab the attention of web surfers, and people are much more likely to become excited about the dynamic content of a video blog than they are likely to find a written posting very thrilling. The more enthusiastic viewers are about a site, the quicker the word of mouth spreads, and the more traffic the site will get.


by Jeff Casmer

There are two major types of business models that entrepreneurs use to make money blogging. The first and most common way to turn a blog into a profit making machine is to sell advertising to different companies and brands who want to reach that blog’s readers. The second kind of money making blog is one that helps a single brand improve its image by creating positive associations between the blog and the product in the mind of consumers. Both kinds of blogs can make a lot of money, especially if the creator has a keen mind for marketing.


by Jeff Casmer

A lot of blogging software is specifically designed to be simple to use, but even the least intimidating blogging program can feel very overwhelming to somebody who has not spent a lot of time learning the ins and outs of different kinds of software. Particularly for newer bloggers, learning how to use the interface of blogging software is the most difficult part of blogging. If you are somebody who feels comfortable expressing themselves in another medium, it may prove to be well worth your time and effort to learn blogging software, but that doesn’t mean that the task will be easy.